Color palette & gradients
Color palette & gradients
THE COLORS
This year, we're bringing a dose of pink energy to Insight
We’re blending core Trimble colors (the dark values, yellow, and gray) with a bold, energetic pink.
This shows how we're building on our legacy technology while confidently setting sail into the future of AI, optimization, and an overall sense of breakthrough technology for the future. This year's palette was designed around the theme of electric pink, to not just make our gradients and palettes grab the spotlight, but also give a new edge to the overall Trimble visual identity library as a whole.
THE COLORS
This year, we're bringing a dose of pink energy to Insight
We’re blending core Trimble colors (the dark values, yellow, and gray) with a bold, energetic pink.
This shows how we're building on our legacy technology while confidently setting sail into the future of AI, optimization, and an overall sense of breakthrough technology for the future. This year's palette was designed around the theme of electric pink, to not just make our gradients and palettes grab the spotlight, but also give a new edge to the overall Trimble visual identity library as a whole.
Hero colors
Insight Bold Pink RGB: 255 / 20 / 147 CMYK: 0 / 100 / 2 / 0 Hex: #FF1493 Pantone 226 C
Insight Peach RGB: 255 / 147 / 18 CMYK: 0 / 56 / 90 / 0 Hex: #FF9312 Pantone 1585 C
Insight Yellow RGB: 252 / 197 / 21 CMYK: 0 / 23 / 91 / 0 Hex: #FCC515 Pantone 123 C
Insight Dark Violet RGB: 60 / 38 / 79 CMYK: 80 / 98 / 5 / 27 Hex: #3C264F Pantone 269 C
Insight Dark Blue RGB: 17 / 35 / 73 CMYK: 100 / 46 / 0 / 70 Hex: #112349 Pantone 282 C
Insight Dark Indigo RGB: 0 / 0 / 34 CMYK: 100 / 90 / 30 / 68 Hex: #000022
Secondary colors
Trimble Blue 14 RGB: 0 / 48 / 84 CMYK: 100 / 63 / 15 /60 Hex: #003054
Black RGB: 0 / 0 / 0 CMYK: 60 / 40 / 40 / 100 Hex: #000000
Trimble Gray 11 RGB: 23 / 28 / 30 CMYK: 74 / 50 / 30 / 77 Hex: #171C1E
Asphalt Gray RGB: 88 / 92 / 100 CMYK: 50 / 34 / 20 / 49 Hex: #585C65
Trimble Gray 1 RGB: 203 / 205 / 214 CMYK: 16 / 10 /6 / 7 Hex: #CBCDD6
Trimble Gray -1 RGB: 241 / 241 / 246 CMYK: 5 / 3 / 2 /0 Hex: #F1F1F6
White RGB: 255, 255, 255 CMYK: 0 / 0 / 0 / 0 Hex: #FFFFFF
Gradients
The Full Spectrum gradient is the primary gradient. All designs should feature some level of gradient:
Pick a starting color and move left to right. When you pick an end color, you must include all of the colors in your selection. For example, if you start with Insight Pink and move to the right, ending on Insight Dark Indigo, you must also include Insight Dark Violet in your gradient. If you start with Insight Dark Blue and end on Insight Dark Indigo, you don't need a middle color.
GRADIENT #1
Full spectrum
GRADIENT #2
Yellow-pink
GRADIENT #3
Pink-dark indigo
GRADIENT #4
Dark blue-dark indigo
Practical use of colors
Here's some samples of how our Insight color palette will look throughout different materials.
Backgrounds
Physical collateral
Digital media
© 2026 Trimble Inc.
Trimble is a global technology company that connects the physical and digital worlds, transforming the ways work gets done. With relentless innovation in precise positioning, modeling and data analytics, Trimble enables essential industries including construction, geospatial and transportation. Whether it's helping customers build and maintain infrastructure, design and construct buildings, optimize global supply chains or map the world, Trimble is at the forefront, driving productivity and progress.